About

Kirstin is a transformative marketing leader and executive creative director with 15 years of experience building and revitalizing brands and leading digital transformation from Silicon Valley start-ups to larger corporations like Walmart and Amazon. Known for crafting impactful creative strategies and campaigns that exceed expectations and elevate brand relevance, building high-performing teams and bringing a dynamic and empathetic perspective to leadership.

Passionate about ethical sourcing and creating economic opportunities for rural women, she is a board member of Sprout Enterprise Network, a network of artisans, designers and entrepreneurs creating sustainable livelihoods for rural communities with few economic alternatives.

She holds a Masters in Design Management from Pratt Institute and a Bachelors Degree in International Relations, Art & Asian Studies from Skidmore College. She lives in the Pacific Northwest and is usually found outside hiking, backpacking and adventuring in the mountains.

 
 

Recent Press

 
 
 
 
 

Bed Times Magazine Serta Simmons Bedding Continues to Bring New Products to Market Through Launch of Updated Beautyrest Harmony Collection

 

Recommendations

  • "Kirstin is a creative powerhouse who helped design and drive Dot & Bo's content and merchandising strategy for 3+ years. "

    Anthony Soohoo — CEO and Venture Advisor

  • "Kirstin is an exceptional retail and brand executive. She leads with a consumer-first mindset and is passionate about ensuring her and her team's work directly benefits a consumer decision making process."

    Shelley Huff - CEO and Board Member

  • "Kirstin has a unique mix of business and brand strategy prowess with creative vision and the ability to translate that strategy into integrated campaigns and brand guidelines."

    Erin Dress — SVP and Brand Strategist

  • “She quickly became one of our organization's most dependable leaders - taking ownership of initiatives that spanned marketing, merchandising and growth functions, and developed a number of innovative data-based strategies.”

    Ben Parsa — CEO, Inside Weather